Join our Growing Family.

Family. First.

Where Real Estate Meets Family.
Break Through to your Next Level of Real Estate Success.

Our Philosophy

It’s always been
about Family.
Nothing is more
important than that.

Families, not transactions.

Our team is structured around helping families, no matter what they look like.

Family starts within. The Peterson Team is no different. We help each other out. We lift each other up. We grow together. We succeed together.

Peterson.

Where real estate meets family. The Peterson Team will become synonymous with family-first
real estate transactions.
Based out of South Mississauga, we serve the entire Greater Toronto Area and beyond.
With 70+ years of combined experience, we've been helping families with proven strategies that prioritize their stage of life.

The Stats

Top 1% in GTA
Based on TRREB Sales Volume
2013 to 2022
$665M+
In Sales
1110+
Families helped
7.5K+
Database of Sellers, Buyers, Realtors, Service Providers, and more
Triple Platinum
Keller Williams 2022
30% Faster
Sales than MLS average
How the Peterson Team Compares

Our Systems & Technology

Making your job as a realtor as easy as possible is what we stive for at the Peterson Team. That is achieved through state-of-the-art proven systems and software that has been thoroughly vetted to make your daily life simple and easy.

There are so many tasks and smaller items on checklists that bog down the majority of a realtor’s time. We've made is so that you can spend your time focusing on what really matters.


Brivity
  • Customer Relationship Management
  • IDX Website
  • Lead Gen Campaigns

Luxury Presence
  • Branded Team Website
  • Custom CMA Reports
  • One-Click Property Sites

Keller Williams Command
  • Complete Transaction Management System
  • Curated Referral Network
  • In-house run campaigns

Microsoft Teams
  • Internal Communication Platform
Operations Team
  • Transaction Management - Hand your completed paperwork off and know that it's in good hands from start to finish and beyond
  • Marketing - Don't worry about crafting a single piece of marketing material yourself again!
  • Client Care - Know your clients are well looked after! This can be a full time job, let us take the majority of it off your hands

Marketing

Achieving Results: Personal and Team Real Estate Marketing
Our Listings

Every home is unique and deserves the best. Dedicated property websites, brochures, postcards, online social campaigns, and email blasts are just the beginning!
Personal

Your success is our success. That means the Peterson Team is dedicated to promoting your image just as much as the team's image. Utilizing tools such as, business cards, signage, custom social media content, print features, agent intro/outros, and much more!

Lead Generation

Real estate lead generation is a critical aspect of the industry, connecting with potential clients who are interested in buying, selling, or investing in properties. By employing proven strategies and tools, we can effectively generate high-quality leads that can lead to successful transactions.

In today's digital age, online lead generation has become increasingly important. We have researched and curated various digital marketing techniques such as search engine optimization (SEO), social media advertising, and email marketing to capture the attention of prospective buyers and sellers.

Nurture and convert like a machine. Utilizing Brivity CRM allows our agents to follow up with prospective clients with ease, manage timelines, and win listings.

Training & Education

Training and education play a vital role in preparing individuals for success in this dynamic and complex industry. From aspiring agents to seasoned professionals, the pursuit of knowledge and skill development is crucial for navigating the ever-changing landscape of real estate.




A few things you can expect:
  • New Agent Onboarding Checklist
  • 30-60-90 Day New Agent Timeline
  • One-On-One Coaching Sessions
  • Numerous Brokerage award-winning programs
  • Annual Team Advance Planning
  • Monthly Training Calendar
  • Objection-Handling & Script Practices
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Connections

In the world of real estate, strong connections mean everything. We have cultivated a network of service providers that benefit both our clients and our business. Whether it's a mortgage agent, home inspector, lawyer, etc, our carefully currated list of professionals offer the highest level of service for you and your clients.
Beyond service providers, engaging with the community is equally crucial for real estate professionals. By actively participating in local events, organizations, and charities, we become familiar faces in the community. This involvement builds trust and credibility, positioning us as knowledgeable experts who genuinely care about the well-being of the area we serve.

Why Keller Williams?

To build careers worth having, businesses worth owning, lives worth living, experiences worth giving, and legacies worth leaving.
  • Comprehensive Real Estate Training
  • Onboarding, Mentoring, and Productivity Coaching
  • Training for New and Seasoned Agents
  • Industry-Defining Technology
  • Culture that Values Work-Life Balance

Peterson Team Expectations

  • Goal Setting
  • Accountability
  • Lead Generation
  • Conversion
  • Education
Our team operates on a foundation of shared expectations and a collective commitment to excellence. We understand that teamwork is essential for achieving our goals and delivering exceptional results. With that in mind, we hold certain expectations for every team member:

Compensation

By constantly reviewing team expenses and ensuring that we obtain the highest quality results at the best prices from our service providers, we are able to offer one of the best compensation plans to our team's agents. And the plan rewards productivity and results to ensure your contributions are recognized and rewarded.

Give Where We Live

Giving back to our communities by offering our time, resources, and support, we can make a positive impact on the lives of others. Whether through volunteering, donating, or simply lending a helping hand, each small gesture can create a ripple effect that inspires and strengthens our communities, fostering a sense of unity and empowerment for everyone involved. Some of our endeavours include:
  • Keller Williams Cares #KWCares
  • The Compass Food Bank & Outreach Centre
  • Kenollie Public School
  • Forest Avenue Public School
  • Janet I. McDougald Public School
  • Canadian Cancer Society
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Join Our Family

Prioritizing team members' well-being creates opportunities for growth and development. We take a genuine interest in our team's personal and professional goals, we provide guidance, mentorship, and resources to help them thrive. We cheer for each other's successes and offer a shoulder to lean on during setbacks, we are a family that celebrates achievements and offers support during challenging times.

Furthermore, a family-oriented approach involves recognizing and valuing the unique strengths and contributions of each team member. It involves creating a culture where diverse perspectives are not only welcomed but actively sought after. Team members bring their own expertise, experiences, and skills, which can be leveraged to achieve collective success.